HighEdWeb Assocation
The Annual Conference for Higher Education Web Professionals, Austin, Texas, October 23-26, 2011

Session Details

If You Don't Play, You Can't Win: What High Ed Web Can Learn from Games

PST Poster Sessions Track

Texas Ballroom 1-3


From the early dice games of ancient Greece to modern geo-location games and Angry Birds: games have long been part of human history. No matter the situation or environment, the urge to play crosses all boundaries – and that urge is growing. More than 174 million Americans are gamers, and the average young person in the United States will spend ten thousand hours gaming by the age of 21. This presentation explores the qualities of the gaming mechanics that drive us – the common elements of modern gaming, the ways that gaming makes life better and fills a need in modern life – and how our websites can apply those qualities to meet student needs and achieve institutional goals, all while creating community, communicating key stories and messages, and having fun.