HighEdWeb Assocation
The Annual Conference for Higher Education Web Professionals, Austin, Texas, October 23-26, 2011

Session Details

What do you mean there is no web strategy?

PST Poster Sessions Track

Texas Ballroom 1-3


You inherited a website that was last redesigned in 2002. Your ADA policy is nonexistent. Your social media guidelines have never been shared. You have no video footage of campus. There's no mobile strategy and the web strategy is "hire someone who can figure this out." Hey ... that's you! Now what? Starting from scratch in 2011 means covering a lot of ground just to catch up. And it means covering that ground FAST. Whether you are starting from scorched earth or just fell a little behind, learn how to bring your university's web presence up to speed -- and maybe even figure out ways to get ahead.