HighEdWeb Assocation
The Annual Conference for Higher Education Web Professionals, Austin, Texas, October 23-26, 2011

Session Details

Crisis Communications on the Web

SOC4 Social Media Track

Texas Ballroom, IV - VII

AM -

During the Sept. 28 shooting incident at The University of Texas at Austin, communications such as text alerts, e-mail, sirens, Web and social media were used to alert the campus and local community of the emergency situation. This session will discuss the successes and challenges experienced while communicating during the campus lockdown. We will share results and look at the tools and channels we used, our roles and responsibilities, the communication time line, the community response, server woes, technology considerations and lessons learned. Visit our micro site at http://www.utexas.edu/safety/webcrisis/.